By chance, a media led the lighting industry with the author in touch with friends. After the phone courtesy, we added QQ. QQ, he asked a question I ponder for a long time: those with a registered capital of hundreds of thousands of LED business, they have an annual turnover of millions is not it? The turnover of your company should be billions, right?
This friend may be just getting started in LED lighting industry, but the speaker mood, listening to the intention to ah. No wonder, the current annual turnover of LED lighting companies hundreds of millions of rumors flying around really. According to incomplete statistics, China has nearly 4,000 LED companies, such calculation, China's LED production should be highest in the world list. In fact not the case, where strange?
LED lighting Equipment used is indeed a great feat. Today, the growing tension in the energy, the development of new Energy saving is more so how can it, even if there is new energy, energy-saving actions are also the times. We take a look at the irreplaceable advantages of LED lighting:
First, add PC or a solid light metal Shell, solid and durable, stable shock, convenient transportation and installation. We do not have to get put Chuaizhuo tense mood, installing lighting;
Second, energy efficient, requires very little power, can produce more light. Soaring prices of today, full of life which need money to fill the hole, could save the province, why not;
Third, long service life. Exaggeration to say that although the LED lighting for the time parameters that may be less than the life of LED up to 50,000 hours, but the LED lights used friends should know that your home under the action of LED lamps in the non-human, broken up ?
Fourth, high CRI, intuitively clear, flicker-free frequency. I often sigh, when a child stay up late to read in school, feeling light a candle so the word is clearly visible, and later were using incandescent lamps, candles felt so alone, shaking, and then later spend a fluorescent lamp, found that the evening no longer night. Now were using LED lights, and found it at night with incandescent lamps is in any case no longer.
Fifth, no harmful substances, no radiation. LED lighting is the product of a new era, but also inspired the development of the government, so the LED lamps is very particular about the choice of material, and no harmful substances. Source spectrum is determined through multiple testing before the band, there will be no radiation.
VI, LED lamps will be more user-friendly deSign to join. At present, many LED products are enterprise wide voltage design, with lightning, over current, over voltage, short circuit overload protection and so on. Even improper operation would not have burst light, leading to heavy metal or noble gas poisoning. With contrast, only know what is safe and happy!
Above points I completely the consumer's point of view of. This product advantages, coupled with nearly 1.4 billion people in the market, the opportunity to make money should be a lot of. The key question here, this is the LED media friends asked me this problem.
But many people only see the LED lighting market space, and then others, and Zhu Bo with the flow, all the "money" Look!
As the saying goes, Eat Hot Tofu. Hot tofu chunks of his mouth, steal sheep. Undeniably, a number of LED companies were "stuck with" the. By "trap" because no more than two:
First, technology.
LED product is in fact a double-edged sword, do it well, make money, doing a good job on the loss. I once wrote an "LED lighting defects," the article, a brief overview of the current field of LED lighting, the main technical problems. The problem is there, but the method is always more difficult than that. However, many enterprises do not have long-term plans, research and development can not keep up, the old-style creative team, a long time, god is tired.
What is more, waiting for the State to the policy of fashion, in droves. Experience tells us that any one "state action" that others can skyrocket, and not selling the brand can only afford to buy, nothing.
Second, market.
Blindly too much, spread a large net-capture the market is not a good thing. Corporate profits and the market side has a great relationship is not false, but the sparrows eat the peas, "get in get out" are also a few examples! The market is not really the bigger the better. Many small countries, LED companies doing very well in their countries, but the population of their country and we are not a province's population, and this is why?
In addition, companies should choose their own advantages to develop the market. All the products to market, advantages disadvantages, lose money to make money, companies are only breaking even or losing money. The selective advantage to attack the market products are the most sensible choice. Five hundred ranked first in the world today is the "Shell" and "Shell" of the main products are lubricants, and not all of the oil products. So the market must be clear, the world's great that many customer groups, to identify those who are their own, do not look at eating a bowl of pot.
Bitter coffee, have their own value, and perhaps what is even more difficult! No practical skills, opportunistic, not far away.
LED lighting companies should keep in mind: LED industry's future does not mean that all of the LED business with "money" way!
