Incident if there is sufficient ' explosion ' and the large audience of onlookers, ordinary thing is likely to evolve into collective public opinion crisis events. More recently, in a short time, Jun Li, bolunte, shuailiang three enterprise caused by failure of industry buzz, and restlessness, tensed the vendors and distributors of nerves, fermentation upgrade event was unexpected by some people in the industry even heart health fears. Faced with this situation, a kind of pessimism spreads in the industry.
Some power companies have also been industry brought about by excessive panic of innocents involved, of which, Shenzhen haoboo optoelectronics limited included. A few days ago, Shenzhen LED industry association as well as other peer media, with about haoboo Photoelectric located in Shenzhen komeito Chang Chun four 18th, haoboo industrial park, field trips. Found when reporters visited haoboo industrial park, haoboo opto-electronic production and management activities as usual.
Tide is the collapse of adventure fiction
After media reported that the closure of nearly 100 LED enterprises in Shenzhen, 90% in the Red edge. ' These are purely fictitious. ' This LED Association of Guangdong Province, Shenzhen LED Federation Secretary General suishirong said, according to the Federation on its 450 member survey shows that only Jun Li and bolunte two more company closures.
According to the survey know, despite the uncertain international economic situation, domestic enterprises are facing rising costs, and other difficulties, but most companies are still in active operation, did not find ' collapse boomers ' phenomenon.
If industry really render hundreds of homes to collapse, then where does the data come from? is it should be a concrete, comprehensive and systematic survey, a list of list. If enterprises unable to textual criticism of the closure, then the backward, and failure of micro-enterprises and will not pose a great threat to industry as a whole.
Shenzhen LED industry association as well as other peer media present failures and haoboo electro-optical industries overall revenue situation for the whole of photoelectric ryuyo interviewed the General Manager for haoboo.
Ryuyo said plans to aggregate growth in sales this year should reach 80% at the beginning of this year, but so far only reached 45%, largely under the influence of economic weakness in Europe and America, domestic credit freeze, LED display, LED lighting is not optimistic about the overall situation of the enterprise. But as far as growth can be seen clearly, haoboo optical revenues in a rising State as a whole.
Currently some business failure does not affect the quality of enterprise development. In this shuffle, technology, and quality, distinctive and still have a certain size and strength of the enterprise will be able to survive. ' The Elimination of the weak strong ' is a necessary process.
Prelude to the industries of pain is the standard development
Understand that haoboo photoelectric joint-stock enterprise is a pure, better management mechanisms, able to react flexibly to the changing external environment.
In addition, understand that a few days ago, the company also was awarded the efficient Intelligent drive IC technology appraisal certificate of outcome of LED lighting. Are the scientific and technological achievements are already known to the public network of national scientific and technological achievements. Although part present LED enterprises in matters relating to lighting of the display area, and found the effectiveness is not obvious, to opt out, haoboo photoelectric instead of LED lighting business unit independent it became brand – kesuosi lighting, increase the intensity of lighting. Ryuyo, as Europe, the USA and Japan market using environmentally-friendly products, such as the acceptance of a higher, the next two years the main overseas market.
Ryuyo advise industry, for now, enterprise scale size in the process of transition, the flag should recognize the distinction between its own circumstances and conditions. Is LED industry hit difficulties, is a stage in the development process, the current pain were more standardized to industry development. Formation and development of an industry in General to go through its infancy, the reconstruction phase and three stages of maturity, that is, from the few number of companies began to rise, then many companies to seize business opportunities while rushing headlong into mass action, according to market demand, will drive industry reshuffle, and brand pattern occurs a few oligopolies or lead the development of the industry. Therefore, the current situation does not mean the end of the entire industry as a whole, it does not mean that the industry has no prospects, no pessimism and panic.
Some people in the industry, as well as for the part of recent industry seminar learned that most people think, problem is the collapse of current industry itself, is not universal. Journalists believe that failure is a warning, enterprise investment projects should be more careful in the future, not because the Government investment on favourable terms and blind expansion. Development needs of the enterprise on its own, requires not only the core technical and normative management system, and more import antly rational expansion.
At the same time, full consideration of their own financial and technical capabilities, market prospects can Support capacity, since when hundreds of millions of money at the same time to hit that LED the way, excess capacity, prices, disorderly competition risk will be unlimited zoom, local protection, and so on. And after the investment has settled, the Government will not pay for enterprises, corporate future development depends on their nature.
Any emerging industry, the trend will not change, certainly there will be ups and downs in the development process, those with mature industry experienced Nirvana Phoenix rebirth then, without being too pessimistic. Several businesses closed down, and not to ' One falling leaf is indicative of the coming of autumn. ' mentality of looking at the entire industry, after all, an enterprise can fall, but will eventually have its value, we need not panic too much, nor believe in rumors. As media outlets and industry organizations not exaggerate or distort the companies fail.
