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Create a sustainable green power

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The data show that: Lighting accounts for 19% of global electricity consumption in China, the lighting energy consumption in China accounted for 12% of society. Compared with other energy saving methods, easier way to green light by the target easier to achieve. As the world leader in the lighting industry, Philips has always insisted on the concept of sustainable development and actively cooperate with the Government of the energy saving measures to enhance the company's "economic responsibility, environmental responsibility, social responsibility," the image of a reliable product and recognition of service to win customers.
Since 2008, financial subsidies to energy efficient lighting products since the introduction of the policy, Philips Lighting with quality products and service system, constantly improve the standard of the tender bid for 3 consecutive years, and well done to promote the task. As of the end of 2010, covering promotion of Yunnan, Shanghai, Henan, Hubei, Guangxi, Jiangsu, Xinjiang, Ningxia, and Shaanxi provinces and the PLA General Logistics Department, more than to promote the products, including compact fluorescent lamps, double-ended straight tube fluorescent lamps, T5 frame, high pressure sodium, etc., resulting in huge economic and social benefits. Currently, Philips Lighting has been in the industry lead in forming a set including R & D, channel, service and other aspects of the project, including financial subsidies to match with a comprehensive solution. Not only improve the enterprise's brand strength and reputation, but also for Philips in the future more effectively and orderly service related projects laid a solid foundation.
Philips believes that corporate social responsibility in addition to maintaining quality of service and more consumers to buy and need to improve the safe use of the cognitive level of energy-saving lamps. In recent years, Philips, by various ways and channels to a variety of forms, this knowledge will be sent all over the country's communities and families, to enhance the use of Chinese consumers, the level of energy-saving lights made their own efforts.
For green energy, in addition to literacy, Philips promote practice. In recent years, Philips Lighting proposed "asimpleswitch (Green move a small step)" of the advocated action to the whole society, the original high-energy light is converted to energy efficient lifestyle. In 2010, with the donation of one hundred thousand energy-saving lamps, sponsored by Philips, "I act, I move the green" energy-saving operation was officially launched in Shanghai, green, Ambassador Li Bingbing will personally visit the scene and sent to Shanghai energy-saving lamps City, Zhabei District, the poor households the family, then "I can move my green movement" activities in 8 cities across the country tilted the green trend, calling people from around the little things. March 25 "Earth Hour" over the same period, Philips Lighting, 2011, "I act, I am green movement" green energy action set sail again, this year, Philips will hand international non-profit organization The Climate Group, to introduce measurable , reportable, verifiable MRV principles, use of the relative scientific calculation method for tracking can be quantified. Meanwhile, Philips is also encouraging consumers to use photos and text to record their commitment to change lamps, and by giving ten thousand energy-saving lamps, and advocate for light action, I hope to lead consumers to achieve the common goal of millions of energy-saving promises.

People-oriented passing the green light and love
Based on China's national conditions and uneven regional development, Philips particular attention in the Midwest, to boost donations, the pace of the local popularity of green lighting and save more energy, protect the precious natural environment in these areas to enhance the less developed regions lighting environment and people's quality of life, since 2009 began to Philips Lighting's Green Light and Love tour arrived in China's western provinces and cities. From the masses of peasants and herdsmen in Tibet at home, to the old revolutionary base areas in Ansai County, Shaanxi Province, the ordinary peasant family, to the west of Gansu farmers and school setting, Philips energy-saving lighting products of high quality people for the western region has brought warm green light.
Instance, in 2009, in Tibet, Philips donated 100,000 energy-saving lamps to reach the region one-sixth of the annual plan. 3.5 hour per day, 600,000 on energy-saving lamps can save 100,000 kwh, equivalent to make up a quarter of the power hidden in the gap region. In the same year campaign of Shaanxi Province is 400 million, plus donated 100,000 Philips, according to estimates 3.5 hours per day, which 4.1 million energy-saving lamps, Shaanxi Province, for 700,000 kwh electricity per day . In 2010, Philips donated to the target villages with a total value more than 1 million yuan for road lighting solutions, especially designed and developed to meet the six consecutive normal rainy days can still use off-grid solar LED street lamp products.
The focus of corporate social responsibility is to strictly control product quality. Philips attaches great importance to start from the design stage quality process control to ensure standardization of processes and equipment to the state. In the testing of raw materials, production processes online test delivery inspection, self-examination and other aspects of the market are strict uniform quality control process, ensure the provision of quality and efficient energy-saving lighting products.
Promotion activities in three consecutive years after completion, Philips achieved a "financial responsibility, environmental responsibility, social responsibility" in three areas to enhance, but also to deepen ties with local governments and interaction. Philips will build with this, and provide society with better products and a wider range of product offerings.
In practice, the process of green lighting, Philips has also developed a highly effective "composite" extension model. Which includes road shows - not only in the national plan, arrange road shows, a special promotion in several regional and local governments increased in the high-profile city road show; presentations, workshops - for bulk users held a special product launches, seminars ; residents of community outreach - a large community in the promotion of areas of direct promotional activities; set the promotion points - use of resellers, distributors to promote channel set point.

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