Why led products is good but bad selling?

"Currently, LED lamps into the wishes of the family is very strong, but the current high price of the product, the general public can not accept, how to solve this problem?" Zhang Bo, deputy director of China Industrial Newspaper point of the title as the host.

Guangzhou Wu Wenbin, general manager of electrical equipment at that in the short term, LED lamps cost down to ordinary people is difficult to accept. LED industry is now the threshold is low, the domestic LED lighting market confusion, there is no uniform industry standards, product performance and price and non-transparent, companies do feel bad, people are still lack of confidence in product performance; even if the people want, do not dare buy because the price is too high. Corporate commitment to product can be used for 10 years, but people worry that companies with a two-year run, and who to turn to?

Optical Co., Ltd. Shenzhen Yi Bisen vice president Ren Yonghong said that at present domestic enterprises LED uneven, product parameters confusion, "the domestic market can not go on, we can only go to explore the international market."

LED industry standards for non-standard issues, chairman of China Association of Lighting Chen Yansheng, said: "People talk about standards for the LED industry more. There is a phenomenon that is standard, but companies do not know, and therefore do not according to the standard. Such as standards on road lighting products have been introduced, but some enterprises are still unknown. addition, LED is new to some of the relevant standards are being developed to international standards. Another problem is that international, national, has the relevant industry standards, is Not all enterprises can do according to the standard? in accordance with the standards of production, need business, government and industry work together. "

Wu, chairman of the Guangzhou South integrated electronic Weiguo made, at present, LED lamp technology is not mature, indoor lighting costs are too high, as the LED business, I do not know down the road Gairuhezou, "Do not only the international market, to give up the huge domestic market" ? In addition, "everyone is very understanding of the situation in this year's supply - 30 million kilowatts of power shortage in China; Meanwhile, thousands of LED business, the production of green, energy-saving products difficult to promote. how to resolve this contradiction?"

Policy Research Office of the State Council Tang Yuan Industry, Transportation and Trade Division response: "This conflict can be resolved is not the enterprise level, to rise to the national level to think about. If only standing business perspective, this industry can not see the good development prospects; should be from the international energy shortage, environmental change and other ways to think, so as to see the potential for LED industry. "

Tang said that, at present, LED industry in the development of naive, LED industry in the future, the government should play an important role, for example, the Government through taxes, subsidies and other preferential policies to encourage production and sales, lead the industry cluster development; help enterprises as soon as possible bigger and stronger, to create a good market for the enterprise environment; the same time, accelerate the promotion of LED products, and containment policy, study the United States, Japan and other countries restrict the use of incandescent lamps; all levels of government, industry associations should work together ideas to create a good incentive mechanism to promote the LED industry.

Chen Wei, director of the newspaper that the Chinese industry, LED industry is inseparable from the media: LED technology is too specialized, ordinary people lack the product knowledge, people need to introduce the media; In addition, LED industry, the development needs of media monitoring, also needs media communicated to the voice of the business community industry organizations and related departments.